Warner Bros. Discovery on Monday unveiled its post-split leadership plan, but absent from the detail was any mention of the Warner Bros International Television Production studio.Although Warner Bros. Discovery’s American studios and production divisions are being folded into David Zaslav’s new Warner Bros. business, we can reveal that the London-based Warner Bros International Television Production will, in fact, fall under the Discovery Global biz, which will be led by current Warner Bros. Discovery CFO Gunnar Wiedenfels. The separation is expected to close in mid-2026.We understand Warner Bros and Discovery are moving towards post-split agreements on Warner formats that Warner Bros International Television Production already sells on the international market.Several sources alerted Deadline to Warner Bros International Television Production’s post-split shift upon yesterday’s announcement, and a rep for Warner Bros. Discovery confirmed the decision. It may seem surprising that the international studio will now be separate from the likes of Warner Bros. Television, Warner Bros. Motion Picture Group and DC Studios, but insiders noted that the move is a logical one given that Discovery Global is international-facing. “One positive is it will have to be Euro-centric,” said one source in the continent.Furthermore, Warner Bros International Television Production already has a strong relationship with current Warner Bros. Discovery International President Gerhard Zeiler, who has become Discovery Global’s Chief Content Officer plus President in the U.S., UK and Germany. Warner Bros International Television Production President Ronald Goes is close with Zeiler, and the move allows the pair to continue working in lockstep, while continuing to work alongside Andy Zein, who is EVP Creative, Format Development and Sales.Sources said they expect more information on Warner Bros International Television Production’s post-split future in the coming days but downplayed the idea that there will be layoffs or mergers from within. One speculated that there may have been a tussle between Warner Bros. and Discovery Global over where Warner Bros International Television Production would sit. “It’s flattering that we aren’t just being shipped off, but it does seem right to be in this [Discovery Global] part of the business,” said the insider.Warner Bros International Television Production represents the rights to numerous Warner-created shows on the international market and makes the likes of The Bachelor, FBoy Island and Impractical Jokers via production hubs across Europe and in Australia and New Zealand. In the UK, it owns First Dates producer Twenty Twenty, Who Do You Think You Are? maker Wall to Wall and The Repair Shop indie Ricochet. Also among Warner Bros International Television Production’s catalog are 25 scripted formats, with several coming from the U.S., such as Gossip Girl, The O.C. and The Mentalist.Warner Bros International Television Production’s central team, which is primarily based in Old Street, London but also has staff in the U.S., has more than 50 employees on the books, according to its website. We understand Warner Bros International Television Production will be staying put at its current base, where it and CNN Worldwide, which is also moving to Discovery, are housed.Zeiler appeared a big winner out of yesterday’s post-split announcement. The Warner Bros. Discovery veteran has taken on the U.S. President role at Discovery Global, working closely with Wiedenfels at the top table on strategy. Warner Bros. Discovery LatAm and U.S. Hispanic boss Fernando Medin steps into his President of International shoes, and we understand his post will focus on territories elsewhere and finding new revenue streams for Discovery’s local businesses.The likes of U.S. Ad Sales President Ryan Gould, distribution boss Scott Miller and content strategy EVP Fulvia Nicoli will all report into Zeiler. Other notable international names moving to Discovery include Kasia Kieli, who has retained her role as President and MD, Poland and CEO of Polish network TVN.Following a period of intense speculation, the Warner Bros. Discovery split was revealed last month. The seismic move separates the company along similar lines to rival Comcast’s spinning out of its cable networks from NBCUniversal. Lionsgate’s split from Starz was confirmed in May.Broadly, the separation of studios and broadcast networks from cable business is seen by most leaders and analysts as part of future-proofing against an increasingly dominant set of digital-first rivals such as YouTube, Netflix and Amazon. Streaming’s rise and the continued decline of linear television have left investors confused and stock prices floundering, even with cable networks still posting very healthy profits.“By operating as two distinct and optimized companies in the future, we are empowering these iconic brands with the sharper focus and strategic flexibility they need to compete most effectively in today’s evolving media landscape,” Zaslav said at the time.Warner Bros’ former parent, WarnerMedia, and Discovery first united under the latter’s long-serving chief, Zaslav, in April 2022. This formed the Warner Bros. Discovery business, which is now set to break apart again.
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