Monday, 6 December 2021

BT Sport Takeover - Media Mole: Eurosport owner Discovery in talks over BT Sport involvement?

Story from Media Mole: 

Discovery is reportedly in talks with BT about getting involved with BT Sport as a joint-venture partner. 
Earlier this year telecoms giant BT appointed a third party to explore options for the future of BT Sport, including an outright sale or reworking the operation as a joint venture. 

Streaming service DAZN recently emerged as the frontrunner to acquire BT Sport outright, but according to the Financial Times, Discovery is now intense negotiations about forging a partnership.

Discovery already operates Eurosport, which has the rights to the Olympic Games, and linking up with BT would create a serious player in the UK TV market. 

BT is expected to make a decision on the future of BT Sport before Christmas.

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