One of Sky’s most prominent channels is to undergo a rebrand.
As of Monday 6 August, Sky Living will become Sky Witness.
It brings an end to the Living branding of the channel that began with its launch as UK Living in 1993 under former owner Flextech.
Sky Living has moved towards the lighter end of crime and medical drama with The Good Doctor, Blindspot, Criminal Minds, Madam Secretary, Elementary, Scandal and Grey’s Anatomy all showing in 2018.
A major marketing spend will accompany the rebrand.
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