US media group Viacom has agreed to buy the UK's Channel 5 for £450m, it has been announced.
Viacom, the owner of MTV, will be acquiring the channel from Richard Desmond's Northern & Shell group - subject to regulatory approval.
Viacom described Channel 5 as "one of British television's biggest brands" and said the acquisition would "accelerate" its strategy in the UK.
It added that Channel 5 would complement Viacom's existing pay-TV networks.
As well as MTV, Viacom also owns Comedy Central and children's network Nickelodeon.
Viacom's president and chief executive, Philippe Dauman, said: "Channel 5's momentum is indisputable, with impactful programming, increasing popularity and a growing digital platform.
"Channel 5's management and employees have done an outstanding job building their brand and we are pleased to welcome them to our team."
Channel 5's chief operating officer, Paul Dunthorne, said the business had been "transformed" since Northern & Shell bought it in 2010.
He added: "The combination of Channel 5 with Viacom's global resources, technology and expertise adds further to the momentum of the business and offers numerous exciting opportunities for the channel's future."
Channel 5 was launched in March 1997 as the UK's fifth terrestrial TV channel.
Its most popular shows currently include Big Brother and Celebrity Big Brother, as well as Australian soap operas Neighbours and Home And Away.
For more info on Channel 5 sale go to: Channel 5 Sale Timeline
The only blog for all things Virgin Media UK. With listings for: Virgin Media UK's TiVo, V6, TV360 and Flex (Was called Stream) boxes. Now with news from broadcasters from UK.
Media Boy UK Blog Extra Pages
- Virgin Media UK's EPG listings for all boxes (Updated November 2024)
- Virgin Media UK's Flex Channel lineup (Updated November 2024).
- Channels that Virgin Media UK may get when existing deals with the owners are renew (Updated November 2024).
- When Virgin Media UK moved channels over to MPEG4
- Channels only on Smallworld Cable & Virgin ROI areas (Updated January 2023).
- MEDIA BOY UK HQ COPY RIGHT (January 2024)
- That's TV 2 set to launch on Virgin Media UK
- EXCLUSIVE: Virgin Media UK set to move That's Christmas to new EPG number soon